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Services from Active Lightning
Website design requires knowledge of design principles combined with a well-tuned sense of beauty. Our design aesthetic interacts with the unique character of your company to communicate your marketing message. Active Lightning excels in both design skills and technical ability. We exercise creativity and wisdom across both disciplines to deliver satisfying solutions that acheive your marketing goals.
Building a great ecommerce website is one thing; getting people to visit and buy products is another. Active Lightning develops a strategy with you, the client, to promote your website within your budget. Some promotion techniques include paid search ad campaigns, affiliate programs, online press releases, email marketing, audio ads, and social-networking.
Content for key marketing documents and websites is increasingly dynamic. How do you produce updated content with strong design in short lead times? Employ automated production using a database and design rules. Adobe Systems calls this type of automation variable data publishing. Another term is database publishing or automated desktop-publishing. Variable data publishing is a supporting technology for variable data printing on a digital press. It is also useful for producing personalization for one-to-one marketing, or managing cross-media publication. Active Lightning produces software that enables variable data publishing.
Active Lightning has been producing custom software solutions since 2001. We can produce custom controls for your AspDotNetStoreFront shopping cart. We can integrate your business software with your shopping cart as we have done for many clients, or provide other custom work to help you realize your vision.
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